There are only two television shows I watch, Heroes, and Battlestar Galactica. I consume both series in a slightly unconventional method; I download them from iTunes. So, I was rather perturbed to read that Apple was pulling all of NBC’s content from their store. The reason? NBC feels that their episodes are worth $4.99 each. They’re welcome to think what they like, but I’m behind Apple on this one. I always thought $1.99 was high, but I’m willing to pay a premium to avoid commercials. Plus, I believe inInternet distribution and want to support it. But $4.99 an episode? In all seriousness, this stuff isn’t worth $4.99 a season. That’s a rather big conceit NBC. You have some good shows, but they’re hardly my sole form of entertainment.
Needless to say, I won’t be watching Heroes or Battlestar Galactica this season. Yes, I could steal the shows (In less time and higher quality than iTunes mind you) but they’re simply not worth the hassle. Eventually I will see them all. In just a few months the entire season will be out on DVD and then I can rent it onNetflix. Plus, I’ll have saved all that cash from iTunes. No matter how this plays out I win. Thanks NBC! I don’t know what your plan is, but I think I like it.